Are you new to hiring an SEO agency? A lot of businesses are choosing to work with SEO experts to enable their brand to get to the next level. From saving time and staying on top of the trends to boosting your credibility and increasing sales, there are plenty of great reasons to work with a professional SEO agency.
If you have never hired an SEO agency before, you may not know what to look for. Of course, experience is going to be important and you want to know that they are experts in their field. You also want to look at their portfolio and gain a better understanding of what they have achieved in the past. But, one of the best things to do before working with an SEO agency is to ask them some questions. Let’s take a look at a few good ones to ask.
What is Your SEO Process?
First thing’s first; ask the SEO agency about their process and how they are going to be able to help your business. Of course, every brand is going to be different and there is not going to be a one-size-fits-all solution. But, most professional SEO agencies are going to have a process they follow and adapt for businesses. For example, you can check out https://www.clickslice.co.uk/ to see their unique SEO process. They explain that competitor research is important and this is something the team will do.
This allows them to know what the top websites are doing. In particular, this is going to involve analysing data and seeing what can be done to improve your business website. In particular, they state that they analyse over 100 different data points and start to work on your website so that visibility is boosted, more traffic is created and sales improve.
How Long Will It Take to See Results?
We can all admit that we can be impatient when it comes to business. In other words, you want results and you want them now. However, this is not how SEO works. An SEO strategy is going to take time to operate and see results. Think about it as a long-term strategy and not a quick fix. How long it takes to see results is going to depend on what your website is like to begin with too. SEO agencies are not going to be able to be specific when it comes to the exact day you are going to see results.
But, asking how long it will take to see results is still something important that you should enquire about. The reason is, you can tell how legitimate a company is with its response to this question. For example, if a SEO agency gives you a specific date or a promise of a quick result, this is something that you should be very wary of. In particular, it might mean that they are using techniques that are classed as spam and this is something that can be dangerous for your business.
What Tools Will You Be Using to Achieve Results?
Even if you do not know a lot about SEO yourself, you still want to ask the company what they are going to be using to achieve your goals you have communicated with them. Sharing these details can give you peace of mind and you can know that experts are taking care of your business and its online presence. Indeed, if that company is professional, they are going to know all of the best tools they can use.
If an SEO agency cannot explain in detail how they complete tasks and aim to achieve results, this is a red flag. Experts are going to be more than happy to share with you the tools they use.
How Will You Deliver Progress Reports?
Of course, you want to leave the experts to do their job. But, you are going to want to receive progress reports to ensure that you are achieving your business goals. So, you are going to want to ask the SEO agency how they deliver progress reports to you. This should include how often they are going to update you on progress and how campaigns are performing. For example, you may be happy with monthly progress reports.
You have to remember that SEO takes time and is classed as a long-term strategy. So, there is not going to be a lot of value in receiving weekly updates. Just ensure that the SEO agency is able to provide you with plenty of information on how you will receive progress reports and what they will entail.